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2020-07-20

Atkore is Excited to Launch Our Brand Refresh

We have some exciting news to tell you regarding the brands owned by Atkore International, which notably include Unistrut, Marco, Vergokan, and Flexicon. 

From the 20th July, Atkore will be rebranding and updating the image of these well-known and trusted market leading brands to strengthen their association with Atkore. As a Global organization, Atkore has sales of $1.9Bn with manufacturing and distribution facilities in 66 locations worldwide. This rebrand will increase customer awareness of our breadth of products and solutions we can offer, showcasing the global scale and support for Cable Management and Cable Protection systems we currently provide through our partners.

 

The Atkore brand refresh presents a tremendous opportunity to look toward the future with the strength and equity each of our brands bring to the Atkore family. We are shaped by the rich heritage and proud traditions of our industry leading brands. For nearly a century, Atkore and our portfolio of brands have powered and protected the world.  Our expectation is, this transformation will add uniformity and simplicity to better communicate all of the different innovative solutions we offer as a comprehensive infrastructure solutions based company. 

 

Over the coming months, you will begin to see the release of newly branded materials such as literature, websites, packaging, presentations and videos which will all begin reflecting our new streamlined brand look and feel.  What won’t change is what we are known for – our commitment to safety, quality and service.

 

At Atkore, when you combine our people, our service, our customers, and our products, we are truly Building – Better – Together.

 

This is an exciting time for Atkore, and we look forward to Building Better Together with you. 

 

Paul Mildenstein

Managing Director Flexicon

Cable Management & Protection


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